Business newsletters and email marketing can be a much-anticipated source of information if produced correctly. A monthly newsletter can encourage customers to your website by including links to your business blog or special offers and ultimately, create sales for your business.
Interesting and entertaining content which informs readers can also lead to social media shares and help to bring in new clients. Once you’ve compiled that all-important list of contacts, it’s important you provide them with useful and engaging information, otherwise they’ll simply unsubscribe…
Grab your customers’ attention so they want to take positive action.
Claire Savage Editorial will:
A business newsletter or email marketing campaign requires commitment and dedication and all too often, time constraints mean they get forgotten or pushed to the side. If you decide to compile a monthly newsletter, or a weekly update to your customers, then that’s what they expect to receive. Creating a content marketing calendar is subsequently an effective way to stay on track and up-to-date with all your marketing materials.
Claire Savage Editorial offers a bespoke writing service specifically for business newsletters and email marketing. Whether you’re in the commercial, industrial or educational sector – or from any other organisation – Claire can create content which appeals to your target audience.
Claire will discuss your aims and objectives for the content, researching your audience base and identifying the relevant subject areas or news stories you wish to highlight. She’ll then ensure that your marketing material is well written, interesting and that it says exactly what you want it to.